GreenRidge CI
Branding & Web Design UI/UX
Client:
GreenRidge CI Logo, Web Design, Illustration, Branding
Year:
2021
GreenRidge is one of the most innovative competitive intelligence companies on the market, and they needed help growing their company’s brand. We believe that a successful business is not strictly determined by the materials an entrepreneur starts with, but rather, by how they reinvent and reimagine what they have. So our core focus was to help GreenRidge succeed by creating a brand identity, website development, graphic design and build digital assets that are created unique to their needs and vision.
The GreenRidge team was looking for a solution that would give their business an authentic identity. They wanted to appeal to a niche audience and convey the brand's mission, values, and vision in a way that could be easily recognized. As we wanted to help GreenRidge succeed, and in order to do that, we needed to create something that the company's competitors couldn't touch. Something that got them noticed and made them stand out from the crowd. To build out a cohesive brand identity, we worked with GreenRidge to create a new visual language that could be applied to any digital property. Using varying shades of green along with turquoise, for a recognizable wordmark, we landed on a contemporary font and graphics that were indicative of both points on a grid and pathways.
The GreenRidge team was looking for a solution that would give their business an authentic identity. They wanted to appeal to a niche audience and convey the brand's mission, values, and vision in a way that could be easily recognized. As we wanted to help GreenRidge succeed, and in order to do that, we needed to create something that the company's competitors couldn't touch. Something that got them noticed and made them stand out from the crowd. To build out a cohesive brand identity, we worked with GreenRidge to create a new visual language that could be applied to any digital property. Using varying shades of green along with turquoise, for a recognizable wordmark, we landed on a contemporary font and graphics that were indicative of both points on a grid and pathways.
Moving on from branding we began working with GreenRidge on developing their website. We wanted to design a website that is user-friendly, cleanly organized, and easy to navigate. It has an intuitive interface with tabs to help users find information quickly instead of having to search through multiple pages of content. We made sure to integrate responsive design so users would be able to browse the site comfortably on any device or screen size.
www.greenridgeci.com
www.greenridgeci.com
